Phones lose value as soon as you take them out of the box, and their values plummet even further when a new model is announced!
The yearly release cycle plays a huge part in the value a device holds. Even if your phone was released last year, another one retailing at around the same price will launch within 12 months. As a result, the value of your phone will drop – and this is what we call phone depreciation.
Just as a car loses value as soon as it’s driven off the lot, technology items can lose up to 65% as soon as they are taken out of the box! And not all phone brands depreciate equally. Some lose value quickly, while others hold onto their value for much longer. To find out which phones hold onto their value the most, we studied the rates of deprecation for a whole range of iPhone, Samsung and Google phones from launch to the present day. Here’s what we found…